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The 10 Future Unicorns Launched in 2022

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The 10 Future Unicorns Launched in 2022

December 13, 2022
by
Nour Hassaine
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Startups, customer research is not a one time thing

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Strategy
Content & CRO
In their words

Startups, customer research is not a one time thing

We're going to let you in on probably one of the crucial tips you can receive when understanding how to go to market and grow. Two words. Customer Research.

July 1, 2022
by
Nour Hassaine
Downloadable

Understanding partnership marketing

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Growth Operations
In their words

Understanding partnership marketing

We've interviewed Partnership Marketing Expert Jason Hulott, who has over 20 years of experience supporting companies to create and run partnership programs. Come for a breakdown of what it's all about and concrete tips on how to get started.

April 14, 2022
by
Nour Hassaine
Downloadable

Our outline on conducting a competitive landscape analysis

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Strategy
Insight

Our outline on conducting a competitive landscape analysis

Spoiler alert: differentiation in today's crowded marketplace is a crucial element to nail down. We're showcasing the 3 key steps to follow to conduct the first step of your differentiation, your competitive landscape analysis.

April 13, 2022
by
Nour Hassaine
Downloadable

Product Launch vs Go To Market. Is there a difference between the two? Yes.

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Growth Operations
Insight

Product Launch vs Go To Market. Is there a difference between the two? Yes.

Are a product launch and a go-to-market strategy the same thing? The answer to that question is a clear no. And we're going to share with you what the differences are.

February 22, 2022
by
Nour Hassaine
Downloadable

Getting started with performance marketing for a successful product launch

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Performance Marketing
In their words

Getting started with performance marketing for a successful product launch

We've previously highlighted two key components that highly requires your time and attention to increase your chances at having successful marketing projects down the line – branding and copywriting.

February 22, 2022
by
Nour Hassaine
Downloadable

Why we were nominated by the specialised review platform Clutch

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Strategy
Insight

Why we were nominated by the specialised review platform Clutch

A sneak peek into how we were nominated by the rating and reviewing platform, Clutch

February 9, 2022
by
Nour Hassaine
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The 10 Future Unicorns Launched in 2021

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The 10 Future Unicorns Launched in 2021

From B2C and B2B business models to SaaS products, today's unicorn companies have a solid go-to-market strategy. Their success proves that it is the only way to serve their market.

January 28, 2022
by
Nour Hassaine
Downloadable

The Unicorns of 2020 and 2021

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Strategy
Insight

The Unicorns of 2020 and 2021

Where are the future unicorns from our first report today and what are the new startups launched in 2021 doing today?

January 20, 2022
by
Nour Hassaine
Downloadable

MLP & MVPs: one of the keys to a successful product launch

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Strategy
Design
In their words

MLP & MVPs: one of the keys to a successful product launch

It's not a battle between MLP & MVP. They will both contribute to the success of your product launch. Discover how to get started.

October 20, 2021
by
Nour Hassaine
Downloadable

Launch Mappers' Weekly Sprints

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Growth Operations
Insight

Launch Mappers' Weekly Sprints

Want to find out what working with our on-demand growth marketing team looks like? Discover our weekly sprints.

August 4, 2021
by
Nour Hassaine
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Why a 3 months testing cycle?

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Growth Operations
Strategy
Insight

Why a 3 months testing cycle?

Find out what we can achieve in the 3 months cycle, following the Launch Sprint phase.

August 2, 2021
by
Nour Hassaine
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What's a Launch Sprint?

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Strategy
Growth Operations
Insight

What's a Launch Sprint?

Discover what a Launch Sprint is, our in-house methodology to create your growth strategy.

August 3, 2021
by
Nour Hassaine
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The importance of branding for early stage startups

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Design
Strategy
Insight

The importance of branding for early stage startups

For early-stage startups, investing capital in developing their brand is not at the top of their list. But branding isn't a mere creation of visual assets to be used by your marketing teams.

May 14, 2021
by
Nour Hassaine
Downloadable

The 15 Future Unicorns Launched In 2020

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Strategy
Downloadable
Insight

The 15 Future Unicorns Launched In 2020

Learn how the fastest-growing European startups launched in 2020 are finding success with unconventional growth strategies.

June 9, 2021
by
Nour Hassaine
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Did you know that funnels are used daily by military, lawyers and doctors too?

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Growth Operations
Insight

Did you know that funnels are used daily by military, lawyers and doctors too?

Marketers are always coming up with names to describe their approach to a companies' needs. Whether you still use the term funnels or have adopted the flywheel visual, marketing and sales aren't the only people that benefit from this approach.

April 15, 2021
by
Nour Hassaine
Downloadable

Create your own marketing automation strategy in 4 steps

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Growth Operations
Strategy
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Insight

Create your own marketing automation strategy in 4 steps

Marketing automation has become a foundation for any marketing strategy in any digital businesses. Whether you are a SaaS, B2B, D2C, a range of marketing tasks can be automated, generating a better ROI.

April 22, 2022
by
Nour Hassaine
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The importance of copywriting done right, early on.

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Content & CRO
Strategy
In their words

The importance of copywriting done right, early on.

To develop your brand to the fullest and therefore increase your sales, invest in copywriting as it will allow you to start and continue growing your business. Discover our tips for a successful product launch.

January 22, 2021
by
Nour Hassaine
Downloadable

Market Positioning Done Right

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Strategy
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Market Positioning Done Right

Strategically break down how to position your solution compared to your closest competitors, and identify who your ideal customers' profiles are with our Market Positioning Template. It's time to pinpoint exactly who you are for the people who need you and your solution.

December 22, 2020
by
Nour Hassaine
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A detailed look into email marketing with key platforms to use

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Content & CRO
Performance Marketing
Growth Operations
Insight

A detailed look into email marketing with key platforms to use

Email marketing is the best strategy to turn people into prospective customers and convert them into buying customers. Explore how you can use emails to achieve your goals.

December 22, 2020
by
Nour Hassaine
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Why should you focus on strategies to drive growth and not growth hacks

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Growth Operations
Performance Marketing
Strategy
Insight

Why should you focus on strategies to drive growth and not growth hacks

There is no such thing as hacking growth. The most clever "hacks" are always derived from a well-thought strategy.

December 3, 2020
by
David Odier

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