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Understanding partnership marketing
We've interviewed Partnership Marketing Expert Jason Hulott, who has over 20 years of experience supporting companies to create and run partnership programs. Come for a breakdown of what it's all about and concrete tips on how to get started.
Our outline on conducting a competitive landscape analysis
Spoiler alert: differentiation in today's crowded marketplace is a crucial element to nail down. We're showcasing the 3 key steps to follow to conduct the first step of your differentiation, your competitive landscape analysis.
Product Launch vs Go To Market. Is there a difference between the two? Yes.
Getting started with performance marketing for a successful product launch
Getting started with performance marketing for a successful product launch
We've previously highlighted two key components that highly requires your time and attention to increase your chances at having successful marketing projects down the line – branding and copywriting.
Why we were nominated by the specialised review platform Clutch
Did you know that funnels are used daily by military, lawyers and doctors too?
Did you know that funnels are used daily by military, lawyers and doctors too?
Marketers are always coming up with names to describe their approach to a companies' needs. Whether you still use the term funnels or have adopted the flywheel visual, marketing and sales aren't the only people that benefit from this approach.
Market Positioning Done Right
Strategically break down how to position your solution compared to your closest competitors, and identify who your ideal customers' profiles are with our Market Positioning Template. It's time to pinpoint exactly who you are for the people who need you and your solution.
A detailed look into email marketing with key platforms to use
